How to Optimize for Voice Search

One of technology’s main goals is to make user experience better. Siri, Alexa and Google Voice Assistant all work towards convenience via hands-free commands.

As a business, how can you make your website optimized for voice search? You can get the help of an expert SEO agency, like Search Recon to make the necessary changes and get you on the right track. Consider these three factors:

Make Your Content Voice-Friendly

Content isn’t just limited to text and images- today, people are doing visual and voice searches as well. When activating Siri, you search in the form of questions, e.g., ‘what is the best place to eat pizza?’ so the content should be tailored to this end.

For starters, you can create FAQs that answer questions in less than 30 words, add long tail keywords and embed them in small paragraphs and make it readable enough for a teenager.

Also, longer content is generally better than shorter ones. Aim for 1,500-plus words and make it more of a conversational rather than professional tone.

Voice Search Keyword May Be Different

Compared to text-based search, voice search is more of asking a natural question. Keywords, or the things you’ll ask are more of ‘where’s the best restaurant’ and less robotic combinations.

That said, voice keywords may work differently than text, so it’s in your best interest to do your research and look for keywords that have CPC, high volume and are trending. In the future, it’s not uncommon to discover longer keyword sentences as time goes by.

Tailor Your SEO for Voice

The bottom line is that you should add some conversational keywords in your content to accommodate voice search. Clicks and visits could be trending lower due to the fact that Google is now reading the answer aloud instead of directing the user to the website. Search Recon Florida experts can help you focus on providing direct answers to natural queries that are relevant to your product, brand or services.