Why WhatsApp Is Widely Popular

Why WhatsApp Is Widely Popular

WhatsApp catapulted into the top messaging apps for iOS and Android shortly after it was launched by Facebook.

And while it’s true that there are dozens of messaging apps for mobile phones, WhatsApp remains the favorite choice, mainly due to these three reasons:

Multi-Platform Support

WhatsApp started out as an app for Android and iOS but has expanded to other devices, including Windows and other operating systems. The multi-platform aspect is what made it available to millions of users around the globe.

Even if you don’t have your mobile phone, you can still message your friends, family and other contacts. WhatsApp Web allows for computer or laptop instant messaging and has all the features as with the smartphone app. This means that no matter what device you’re using you can pull up the messaging app and see the history and even call people.

Intuitive and User-Friendly

The WhatsApp interface is such that you can quickly get around once you learn the ropes. It’s easy and has a simple layout that most people are comfortable with using it in just a matter of seconds.

Adoption rate is mostly tied with user experience, and WhatsApp succeeds in this regard. Everyone, from the elderly to the young ones can zip off a message or a photo with just a few taps. What’s more, it provided an avenue where people can send messages to each other free of charge instead of having to pay per SMS.

Lightweight and Full of Features

WhatsApp only takes a few megabytes of space in your mobile phone and yet provides a wealth of messaging features and options. Your phone number serves as your identification and integrates with your mobile’s phone book. If a contact has WhatsApp, then all you have to do is call up the number and send a message.

WhatsApp is constantly updated with new features you can use as soon as you’ve updated to the latest version, which makes it super convenient.